Vietjet and Vikki
Digital Bank named Official Partners of the ASEAN United FC events
(Vietjet, HoChiMinh City, July
13, 2026) - The award-winning air carrier Vietjet and Vikki Digital
Bank have today been respectively named the Official Airline Partner and
Official Bank in Vietnam of the four ASEAN United FC events – the ASEAN Hyundai
Cup™, ASEAN Club Championship Shopee Cup™, ASEAN Women's MSIG Cup™ and ASEAN
U-23 Championship™. The partnership was concluded by SPORTFIVE, the ASEAN
Football Federation's (AFF) exclusive commercial partner.
As the Official Airline Partner of the ASEAN United FC events, Vietjet
connects fans and destinations across Southeast Asia through the region's
leading football competitions, kicking off with the ASEAN Hyundai Cup™ 2026,
the jewel in the crown of ASEAN football and the region's biggest sporting
event.
In its role as the Official Banking Partner in Vietnam, Vikki Digital
Bank brings fans a seamless suite of digital financial solutions to the four
ASEAN United FC events for the domestic market supporting greener travel. Fans
can also enjoy the bank's largest savings promotion of the year, "VIKKI
Savings, Win the Golden Ball Signed", offering total prizes worth more 21
billion VND, alongside a range of exclusive promotions and experiences for the
football community. Through these initiatives, Vikki Digital Bank brings its
brand promise, "Your Digital Bank, Every Family's Bank," to life by
making digital financial services more accessible and relevant to the everyday
lives of Vietnamese people.
Through this partnership, Vietjet and Vikki bring together the
strengths of two prominent brands to create a more seamless customer
experience, from flying with payment experiences and profitable savings for
fans across Southeast Asia, one of the world's fastest-growing travel markets.
The Vikki platform offers Vietnamese fans the ability to follow football events
with convenient, modern, and customer-trust-like services.
At the event announcing the partnership, Mr. To Viet Thang, Vietjet
Standing Vice President said: “Vietjet has always been committed to supporting
meaningful sporting events around the world, with the aim of connecting people
and creating positive value for communities. Our partnership with ASEAN United
FC competitions reaffirms Vietjet’s commitment to connecting not only
destinations, but also people, cultures, and shared values across communities.
Through aviation and sports, Vietjet aims to foster regional connectivity,
showcase Southeast Asia to the world, and create greater opportunities for
sustainable development.”
Major General Khiev Sameth, President, ASEAN Football Federation, said:
"On behalf of the ASEAN Football Federation, I am delighted to welcome
Vietjet and Vikki Digital Bank to the ASEAN football family. As leading brands,
Vietjet and Vikki Digital Bank share our belief in the power of connectivity to
unite people and strengthen communities.
“With connectivity at the heart of its business, Vietjet and Vikki are
natural partners for the ASEAN United FC events. Together, we look forward to
embarking on a shared journey of unity and growth, bringing Member
Associations, clubs, fans and communities across ASEAN even closer together
through the power of football."
Seamus O'Brien, President and Chairman of the Board, SPORTFIVE
Asia, said: “It’s a pleasure to welcome Vietjet, an award-winning airline, and
Vikki Digtial Bank on board the growing ASEAN United FC family of Official
Partners. Partnership with the region’s premier events - the ASEAN Hyundai
Cup™, ASEAN Club Championship Shopee Cup™, ASEAN Women's MSIG Cup™ and ASEAN
U-23 Championship™ supports Vietjet’s emergence as a trusted carrier in
Southeast Asia and reinforces Vikki’s standing as Vietnam’s next-generation
digital bank, while further strengthening customer affinity and connectivity
across the region’s fast growing travel destinations.
